Pao Salcedo
Game Curator

Favorite Coolmath Games: Powercut, 8 Ball Pool
Pao is an advertising copywriter turned game producer. A graduate of the NYU Game Center's Game Design MFA program, he has over 9 years of experience playing, testing, and curating games in an academic or professional setting.
As a Senior Game Producer at Coolmath Games, Pao has created comprehensive game design documents for experienced external developers and translated them into launched games, such as Rock Paper Scissors, Pirate Battle: Ships Ahoy, and Tag.
He has licensed over 100 games and counting for CoolmathGames.com (including Tiny Fishing, Slice Master, and Duck Duck Clicker) and the Coolmath Games mobile app.
Before Coolmath Games, Pao worked at Computer Lunch, developers of the hit mobile games Cell to Singularity and Mama Hawk. He researched historical tidbits for Cell to Singularity and wrote write-ups for limited-time events. He also wrote in-game text and copy for Mama Hawk, and store descriptions for the App Store and Play Store.
Prior to that he was briefly a playtester for one of the most successful tabletop RPG Kickstarters ever.
In a previous life, he was a creative copywriter in multinational ad agencies in the Philippines.
Outside the hallowed, equation-filled halls of Coolmath Games, he is playing old JRPGs, trying to catch up to the latest One Piece volume, and experimenting with his lola's adobong manok recipe.
WORK EXPERIENCE
- COOLMATH GAMES | Senior Game Producer
2019 – Present - COMPUTER LUNCH | Game Researcher
Apr – Jun 2019, Sep 2022 - KICKSTARTER RPG | Game Tester
Apr 2019 - COMPUTER LUNCH | Game Design and Copywriting
Jun – Aug 2017 - LEO BURNETT GROUP MANILA | Creative Team Head
May 2014-May 2016 - TBWA\SANTIAGO MANGADA PUNO | Copywriter
June 2010 – April 2014
EDUCATION
- NEW YORK UNIVERSITY, USA, MFA Game Design
- ATENEO DE MANILA UNIVERSITY, PHILIPPINES, BS Business Management
- ÉCOLE SUPÉRIEURE DE COMMERCE, PAU, FRANCE, Int’l Management Program
CONFERENCES ATTENDED
- Game Developers Conference 2023
- Indiecade 2017, 2018
- PlayNYC 2018, 2021
- Waffle Games 2018
Games Reviewed By Pao Salcedo
Mini Golf Adventures
November 12, 2019Hit the links and show off your putting skills. These holes get pretty wacky! You'll need to use magnets and portals to score under par.
Simon's Lab 2
November 1, 2019Strap on your safety goggles and step into an all-new lab! Every level has a new set of rules to follow. Don't break them or you will explode!
Cubeform
October 25, 2019Bounce along the twisty tower. Dodge the ledges that are blocking your path for as long as you can!
Snappy Maps: USA
October 22, 2019From the east coast to the west coast, drag and snap your way through the USA! Can you drop all 50 states in the right place?
Snappy Maps: Europe
October 22, 2019Explore Europe in this drag and drop puzzle! Do you think you can put each country in the right place without making a mistake?
Turn Tower
October 15, 2019Twist and spin to connect the towers. Follow the colors and watch them grow!
Memorize Fast
August 16, 2019Put your memory to the test! Study the symbols before they turn over. How high can you score before the clock runs out?